Espreso. Global
OPINION

Counteroffensive is not "kool aid" for media

23 April, 2023 Sunday
19:54

On the informational component of our counteroffensive and the course of the war in general

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I understand the logic of why Ukrainian officials, Western media (that’s friendly to us), and officials release a lot of information about the counteroffensive. Information that is often quite contradictory and nonsensical.

Because in the conditions of modern war, it is impossible to maintain 100% informational silence.

I understand the logic of why Valery Fedorovych and the General Staff are silent. Why they create additional mystery around their activities and plans.

Because any information or details from them (since they are “inside” the process) can have unpredictable consequences. Even if it will be 100% disinformation.

Yes, the target audience of most of our information about our plans from official sources is the enemy. It is logical.

“What I don’t understand, though, is those who try to make a sweet "kool aid" out of our potential offensive actions. In a television news marathon or simply in the form of "independent expertise". Because even if the enemy is scattered and really retreats immediately (although this is highly unlikely), in order to achieve this, many people will die.”

What I don’t understand, though, is those who try to make "kool aid" out of our potential offensive actions. In a television news marathon or simply in the form of "independent expertise". Because even if the enemy is scattered and really retreats immediately (although this is highly unlikely), in order to achieve this, many people will die. I know many of them personally. And you do.

But most likely, the enemy will not retreat right away - and this elephant will still have to be "eaten in pieces." Perhaps faster than pessimists think. But immediately? After a month or two and a few successful operations (which still need to be carried out), the Kremlin will not crumble. And there will be no parade in Sevastopol yet.

It is necessary to exercise more responsibility when discussing the war and making predictions.

Such actions create false expectations, have a negative impact on people's psyche, and reduce their willingness to "play the long game." What's the point then?

Source

About the author. Yuriy Bohdanov, publicist, strategic communications specialist. 

The editors do not always share the opinions expressed by the blog authors.

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