Espreso. Global

Negotiations that never happened: how White House created problems for itself

Sofiia Turko
23 April, 2025 Wednesday
17:15

One of the long-standing tools in the U.S. foreign policy playbook is the use of media leaks to send diplomatic signals

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The international analytical and information community Resurgam writes that these indirect messages—often framed as anonymous “insider” comments—allow Washington to float controversial ideas without officially endorsing them. 

Sometimes it's a test of public or partner reaction; other times, it's a pressure tactic designed to shape foreign policy outcomes without direct confrontation.

This strategy plays out when:

  • An official stance might damage the U.S.’s image;
  • Pressure needs to be applied without formal commitments;
  • A partner’s response to a risky idea needs to be gauged.

But this kind of shadow diplomacy often skirts ethical boundaries. At worst, it looks like interference, blackmail, or political manipulation under the guise of media freedom.

The Ukrainian case: Pressure before the talks

The latest information leaks around Ukraine—ranging from claims of “U.S. fatigue” to speculation about recognizing Crimea as Russian territory—are classic examples of American media diplomacy. The timing was not coincidental: they came just ahead of the now-canceled meeting in London, which was meant to address the peace negotiation process.

From Kyiv’s perspective, the message was clear: pressure was being applied to steer Ukraine toward a compromise. But that pressure backfired. European and Ukrainian leaders responded quickly and forcefully.

A united front: Clear lines drawn

European Commission Vice President Kaja Kallas held an emergency press briefing to make the EU’s position clear: Europe will never recognize Crimea as Russian. Her statement set the tone for what would follow.

President Volodymyr Zelensky then outlined Ukraine’s non-negotiable terms:

  • Crimea is not up for discussion—its status is settled in international law.
  • Only a 30-day unconditional ceasefire is currently on the table.

Any talks outside of these parameters are unofficial and hold no legal authority. Even if individuals on the Ukrainian side are pressured into agreeing to side-deals, these will not carry the mandate of the Ukrainian government.

Washington's messaging falters

The fallout was immediate. Senator Marco Rubio, who was expected in London, suddenly pulled out. Officially, it was due to a “full schedule,” but the reality was more political: Rubio didn’t want to be associated with what was increasingly looking like a failed diplomatic effort.

Shortly after, the planned side meeting between European and Ukrainian foreign ministers was scrapped—there was no longer a functional platform for developing a joint stance with Washington. Without alignment, there was little reason to proceed.

Europe pushes back, U.S. falters

The White House, having tried to shape the outcome through informal media narratives and diplomatic theater, now finds itself in an awkward spot. Its ultimatum—“take the deal or we walk away”—is boomeranging. Walking away would be perceived as weakness, not strength.

But walking away isn’t really an option. Too many global processes—from sanctions regimes to security cooperation—now hinge on what happens in Ukraine. Despite its attempts to pressure others into submission, the U.S. cannot simply exclude itself from the process without undermining its own global leadership.

A strategic misstep?

While Washington still holds significant levers of influence, its approach is beginning to isolate rather than inspire. The tactic of coercion—particularly against allies—risks not only diplomatic failure but reputational damage. What was once seen as leadership is now starting to resemble a type of diplomatic neocolonialism.

If the White House continues down this path, it may find itself with fewer willing partners, and more pushback—from both Kyiv and Brussels. The message from Europe and Ukraine is firm: pressure won’t work, and any real negotiation must begin with mutual respect and clear, official terms.

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